Getting your website found online can be tricky but it is the most important aspect to you and your business having success online. Yes, a great website is important however, if nobody sees your website then what good is a great website? Your website is only as valuable as the users who use it. I can clone Facebook but the value of my site wouldn’t be anywhere near what the value of Facebook is and it is because Facebook has upwards of a billion users and my site would have a few thousand if I was lucky. So what exactly can you do to get your website found online? Well you are in luck, because that is exactly what our team of Phoenix web design are going to show you in this blog. Let’s take a look at some of the top ways you can get your website found.
- Search Engine Optimization – Most people use a search engine to find websites related to what it is they are looking for that is why ranking organically in the search engine is the number 1 way to get your website found online. Please note that you must follow the search engine rules or you will get penalized in the rankings and make sure you do keyword research because if you don’t you will rank for keywords that nobody searches for.
- Social Media Marketing – Like I mentioned above Facebook get’s roughly a billion users so why not take advantage and try to get some of their users to visit your website. A good social media marketing campaign can be difficult to achieve but when you do it will be well worth your time. Social media is also becoming a bigger part of SEO so if you are running an SEO campaign you probably should have some sort of Social Media Marketing campaign going as well.
- Pay Per Click – Pay Per Click is similar to SEO but you don’t have to wait to rank for keywords as you can bid on your rankings. You will also have to pay the bid amount everytime somebody clicks on your ad no matter if they convert or not.
- Look at Your Competition – Find out which of your competition is running successful online marketing strategies and mimic their strategy. Why try to reinvent the wheel? Success may be right under your nose.
These are 4 strategies that will help you be more successful. All of these strategies go hand in hand and you really need to make sure that you are using all of these strategies in your online marketing campaign.