We have mentioned in the past that social media marketing helps with search engine optimization but how does Google + fit in? You would imagine that Google gives credibility to the social media website that it created. As a Phoenix web design company we are constantly working to find ways to help our clients grow their business and one of those ways is through internet marketing especially search engine optimization and that is why I want to show you some easy ways you can use your Google + profile to help improve your SEO campaign. Many people really focus on Facebook and Twitter and a lot of times Google + is kind of an after thought but Google + can help you and by ignoring the power of Google + you will be hurting your search engine optimization campaign. So what exactly am I talking about? Being in the Phoenix web design industry let’s look at a couple ways I have found that Google + can help your SEO campaign.
- Profile Links – Google + allows you to link to your own website. Now the benefit of this is that you get a backlink from Google but how good is the backlink you may be asking. Well that all depends upon your page. The more people following and participating on your page the better quality of backlink you will get from Google +. This is why running a successful social media campaign can be so important to your search engine optimization campaign.
- Google + Title Tags – Google uses the first sentence of your post as the title tag for that post. So be creative and come up with a great first sentence. A post with a great first sentence has a great chance to become ranked. For example if HireAWiz was creating a post we would want to think of a creative way to start our post using Phoenix web design.
- Editing Abilities – With Facebook and Twitter your editing abilities are very limited however when it comes to Google + you have the ability to edit the content anytime you wish. This will make it like your blog’s mini me.
- Stay Connected – Google + makes it easy to connect with people or companies that are very influential in your industry. They do this by sending you notifications whether it be on Google +, through email, SMS, etc. it all depends upon the settings you have your account set too. This will allow you to connect with people that can help you out in your industry.
I know that you are probably thinking Facebook offers the most users as they are approaching 1 billion users. Now I am not saying you should abandon Facebook because as you may have read in some of my previous posts I think Facebook is essential to a great social media marketing campaign. What I am saying however is Google + offers things that other social media websites don’t and by ignoring them it could end up costing you. HireAWiz is a Phoenix web design company that depends largely on referrals and if we don’t help our clients succeed we don’t succeed. This is why we work to make sure our companies grow because we know if they are successful we are successful as well. For a free analysts contact us today.