Social media has become such a great tool for online businesses almost every professional website that you visit today has some type of social media linked to it. This is because they have direct access to current and potential customers that they wouldn't other wise have access too. There are strategies that you can use to help make your social media icons on your website get more traffic.
- Visibility – Make sure that the visitors to your website can see your social media icons. There is no point in having social media icons on your page if most of you visitors cannot see them. The goal is to get visitors to your website to like or follow your social media page. If somebody likes you then you will have access to them when you are running your next promotion. You also have the possibility of reaching all of their friends if they re post your post. As you can see we have a social media section on our website. This is extremely important as we are a Phoenix web design company. Being a Phoenix web design company there is a lot of competition so you need what ever competitive edge you can get.
- Share – You will definitely want to put a share button on your website. This will allow a visitor to your website to share your content with their friends. This could wind up reaching 100's of people just by getting one visitor to your website.
- Special offers – Everybody loves discounts. So offer people a discount or something free just for liking you on Facebook. Remember the more likes you get the more customers you can market directly too for little to no costs.
- Track Track Track – Remember to always track your social media analytics. I would suggest using Google Analytics to track how many of your likes are converting to sales.
Coming up with the perfect social media marketing strategy can take trials and time. If you need help contact us immediately we are a Phoenix web design company that has been in business for over 10 years now. We will work with you to setup the perfect strategy to maximize the business you get through Social media.