We get a lot of clients that are seeking a professional Phoenix web design team to redo their current website and just aren?t happy with their current web design company. I believe one reason this tends to happen outside of the obvious reasons is because the QA team at the previous web design company didn?t do their job and the client doesn?t know what to look for when testing a website. This is very important because if not found pre-launch you will begin finding the issues later and it will be while your website is being viewed by a lot of potential customers. As a Phoenix web design company we have listed somethings that are often missed on a website that could be hurting your online business.
- Title Tags ? Title tags are extremely important to any search engine optimization campaign that you are trying to run now or in the future. You must make sure your title tags both relate to and change on each page.
- Cross Browser Compatible ? Make sure to view your website among different browsers such as Google Chrome, Firefox, Internet Explorer, etc. because if you don?t there is a chance important parts of your website are broken in another browser. With all the new browsers out it is impossible to predict what browser your visitors will be using so you must make sure that your website is working within all browsers.
- Check Links and Content ? The last thing you want is somebody to come to your website and important links are broken throughout your website. Check your links on a frequent basis because many links will change and the link your website is currently linking to will then be a broken link. This is especially true if you link to a lot of external links. While you are checking the links you should proof read your content to make sure there are no spelling and grammatical errors.
- Functionality ? When a user goes to your website they expect the functionality to work a certain way and if it is broken then it will be enough to frustrate the user and cause them to visit your competitor. You must make sure that the functionality of your website is working the way it is intended to work.
- Analytics ? Make sure that Analytics is properly setup and tracking your website traffic. A key component to running a successful website is tracking and testing. If you don?t then everything you do is based upon an assumption and we all know what assuming gets us.